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Tuesday, April 04, 2006

Online News Readership is Booming (Surprise! Surprise!)

Readers are going to daily newspapers' online sites in steadily increasing numbers, up 21 percent just in the past year, according to a new study by the National Association of Newspapers. Page views were up 43 percent for the same period.

Go here for more details from the NAN study.

And go here for an AP story in USA Today on the study and a major daily newspaper executive's confession that newsroom online developers are the people are likely the ones who will "save our bacon."